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Top Web and UI Design Trends

The world of web and user interface (UI) design continues to evolve rapidly. As 2024 approaches, some key trends are emerging that will likely disrupt the design landscape. This article reviews the top 10 design trends predicted for 2024 and what they mean for designers.

1. Dimensional, Layered Layouts

The trend of using stacked, layered elements to create visual depth will continue. Think scattered graphics, overlays, and text on images. This dimensional style adds life and interest compared to flat, sparse designs. Tools like Figma make layering intuitive now. Dimensional layouts tell stories and feel more scrapbook-like.

2. Proliferation of 3D Elements

3D effects like product mockups, illustrations, and animations will become more pervasive in 2024. Easy access to 3D tools like Spline and Adobe Dimension enables more designers to integrate 3D. The technology’s improved affordability also expands its applications. 3D adds a modern, tactile feel and moments of immersive storytelling.

3. Complex Animations

Sophisticated scroll animations, parallax effects, transitions, and cursor-triggered interactions will be big. Animation platforms like Haiku and Principle simplify adding lively animations to engage users. Complex animations evolve boring sites into living, breathing experiences, when used judiciously. Subtle micro-interactions also boost delight.

4. Vibrant, Playful Color Schemes

Bland, neutral palettes will give way to vibrant gradients and colors. Brutalist and Neo-Brutalist styles will drive intense, striking color combinations. Vibrant hues and textures add energy and emotion. As corporate minimalism fades, color expresses creativity and joy. Gradients also blend seamlessly with 3D effects.

5. Proliferation of AI-Generated Art

AI image generation tools like DALL-E 2 and Midjourney will become more refined and accessible in 2024. Stock imagery usage will decline as custom, on-demand AI art proliferates. Prompting skills will be key to getting high-quality AI assets tailored to specific project needs. AI art can reflect brand aesthetics better than stock imagery.

6. Dark Mode Becomes Mandatory

Dark mode’s popularity has reached critical mass. Mobile and web applications must include quality dark mode designs along with light. OS-level settings and auto-switching based on time provide effortless dark mode access. Dark schemes must offer legible typography and strong branding. Dark mode cuts glare and aids readability.

7. Bento-Style Layouts Gain Prominence

Apple popularized Bento-style grid layouts with aligned text, graphics and modules. These space-efficient grids with “card” style contents maintain order while providing flexibility. Such modular organization aids scanning and creates visual harmony. Bento grids feel streamlined yet playful. Their orderly structure benefits complex applications.

8. Return of Tactile Morphism Effects

Soft shadows, textures, and glass-like effects broadly termed “morphism” will return after overuse of flat minimalism. Sparing, subtle use of skeuomorphism or glassmorphism brings tactility without overwhelming. Moments of physicality add warmth. But stylish restraint is advised, as excessive morphism can seem dated fast.

9. More Prominent, Experimental Typography 

Huge, statement typography will continue trending on sites and apps. More brands push bold layouts with text extending beyond boundaries. Typographic contrast and fluid responsive scaling add impact. Vivid type offers new avenues for visual expression. But legibility and spacing remain vital, especially on mobile.

10. Expanding Use Of No-Code Tools

No-code design tools like Webflow, Framer and Wix Studio are democratizing design by empowering non-coders. Their advanced capabilities and built-in device previewing simplify designing functional, responsive interfaces. Streamlined collaboration abilities also benefit teams. No-code lowers barriers to creating websites, apps and prototypes.

The 2024 design landscape prioritizes stimulating visuals and interactions to grab attention. While embracing these trends thoughtfully, the focus should remain on enhancing user experience. Balancing aesthetics, usability and originality will be the key. Overall, reduced friction in realizing creative visions promises exciting design innovation.

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